Course ID: 20945 | Course Duration: 1 Day

Fundamentals of Selling Training Class

Course ID: 20945

Fundamentals of Selling Training Seminar

Course Description

Fundamentals of Selling provides an overview of the basics of selling with an emphasis on the different stages of the sales cycle. It provides guidelines and best practices for preparing to sell, finding and qualifying prospects, making sales presentations, negotiating the close, and following up after the sale. By applying the tools and techniques presented in this course, sales professionals will benefit by increasing their sales efficiency and effectiveness.

Agenda

Learning Goals
Delivery Method: This course is designed for instructor-led, group paced classroom-delivery, providing students with structured hands-on activities.	Performance-Based Objectives Select a sales approach so that it matches the sales situation and the needs of the buyer. Prepare for each sales encounter and sell using the sales cycle so that increased sales are achieved. Find and qualify a sales prospect so that the prospect is likely to benefit from and buy the product or service being sold. Make a sales presentation and close the sale so that the customer is satisfied with the deal. Follow up after a sales call so that a successful ongoing sales relationship is built with the buyer.
Course Content Lesson 4: the Sale Topic 4A: Topic 4B: Topic 4C: Topic 4D: Close the Sale Lesson 5: Following Up After the Sales Call Topic 5A: Determine the Appropriate Follow-up Method Topic 5B: Develop a Customer Service Program	Selling Basics Identify Buyer Motivations Identify Types of Selling Select a Sales Approach Communicate with Prospective Customers
Preparing to Sell Prepare Yourself to Sell Sell Using the Sales Cycle	Finding and Qualifying Prospects Identify Potential Sources for Finding Sales Leads Develop an Ideal Customer Profile Qualify Sales Prospects