Every registration supports local education. TrainUp Gives Back
Logo

Your Career Training Marketplace

Questions? Call Toll-Free: 1-866-540-9677

  • Instant Access ImageInstant Access
    From Anywhere
  • Unlimited Viewing ImageUnlimited
    Viewing
  • calendar Image 6-12 Months
    To Complete

Description

Customer Relationship Management: eCRM introduces the students to managing customer relationships over the Internet. The program details the characteristics of eCRM, how departments can use eCRM to automate processes, and how to customize eCRM interfaces for each type of eCRM user.

Learning Objectives
  • Identify the definition of eCRM
  • Identify the features of eCRM
  • Identify the disadvantages of eCRM
  • Identify ways to overcome the disadvantages of eCRM
  • Identify eCRM opportunities for automating a company's marketing processes
  • Identify eCRM opportunities for automating a company's sales processes
  • Identify eCRM opportunities for automating a company's customer service processes
  • Identify eCRM opportunities for automating a company's accounting processes
  • Match the type of user with the eCRM feature that will provide the most benefit to that user
  • Identify ways a company can customize its eCRM marketing efforts
  • Identify ways eCRM enables companies to achieve CRM goals
  • Audience

Get the latest industry news, recommended courses, & promotions from TrainUp.com sent straight to your inbox.