In 2006 social media was introduced to the world, and now several
years later it has not gone away, but becoming more evolved – don’t get
left behind! Once regarded as a fad, more and more organizations are
integrating social networking into their strategies, and the
implications for IT are significant. Social media has become the way to
inspire, educate, entertain and connect.
Are you and your IT department ready? At Pink we believe that IT
organizations really need to step up with knowledge and guidance on the
opportunities, and risks, provided by social networking. Social
networking will soon become the most accessed ITSM support technology.
Will you (can you!) lead the way? In this workshop, you will receive
many golden nuggets of information that will enable you to understand
how to exploit multiple social networking platforms for the benefit of
your overall IT operation and your organization’s customers.
Of Fortune Global 100 companies 65% have Twitter accounts, 54% have
Facebook fan pages, 50% have YouTube video channels, and 33% have
corporate blogs. The world is changing – organizations must wake up and
integrate social networking to maintain their position in the market.
If you could take only one workshop this year that will change your
business and life for years to come, this is that workshop.
Please note: Because social media is a very progressive and
ever-growing communication vehicle, Pink Elephant will consistently be
maintaining the accuracy of the material to provide the most up to date
information to our attendees. Social media is a tool that will not
remain stagnant – there’s always something new and up and coming to
WHAT YOU WILL LEARN
- Learn exactly what social media is all about and why it can’t be
- Understand the evolving role of social media in everyday personal
and business life
- Receive an overview (including do’s and don’ts!) of Facebook,
Twitter, YouTube, LinkedIn, blogs, and many more social computing tools
- Interactive workshops on Facebook, Twitter, YouTube, LinkedIn,
Blogging, New Media
- How to embrace social media without losing your staff’s productivity
- Explore monitoring tools for social media
- How to have “the talk” with senior management
- Discover why e-mails, surveys, and polls are the stuff of
yesterday’s IT support organizations
- How to create a social media policy for your organization
- About risks and security
- About current trends, and future direction
And, you’ll also get many real-time live demonstrations.
Today, there are numerous tools available in your organization’s
social media arsenal. Many experts hold a common view that social media
has the power to transform business as much as the Internet did in the
1990s. The main benefit of this workshop is that you will walk away with
an understanding of how exactly IT can use social media to create
here are no mandatory prerequisites. This workshop is applicable to all IT professionals seeking to update their skills and knowledge, and learn more about social media/networking.
: A laptop is required for this course to
participate in hands-on exercises.