Now that you have accepted the idea of using Facebook as a marketing tool and realize it is more than just a passing fad, it's time to go beyond just having a business page. Learn to use Facebook effectively for your business by integrating it into your marketing plan!
The good news is that it's not difficult to put Facebook to work for your company as a powerful, and free, marketing tool. Once you understand just what's involved in making room for this powerful social media outlet, it will be easy to integrate into your marketing plan.
Once you've made room for Facebook, you'll be able to move on to leveraging other social media sites to your advantage as well.Learning Objectives
By attending this training session, you will learn:
About Your Speaker
- The purpose and power of business marketing on Facebook
- Tips for creating a content plan for Facebook
- Ideas for attracting and engaging followers
- Tracking Facebook marketing success
- Integrating Facebook into overall marketing strategies
- Getting in the habit of social media marketing
Mary G. White, M.A., SPHR, is co-founder and managing director of MTI Business Solutions, where she oversees the organization's corporate training and Human Resources consulting functions.
White specializes in soft skill employee development classes, and has extensive experience facilitating training in the areas related to Human Resources, communication, customer service, management, leadership, and public relations. She teaches a variety of seminars, corporate training courses, PHR-SPHR certification prep courses, and is a frequent speaker at association meetings and conferences.
Her professional background includes extensive experience in training, operations management, Human Resources management, advertising, and public relations.PHR / SPHR Re-Certification
This audio conference is approved for 1.5 hours of HRCI credit.
The use of this seal is not an endorsement by HR Certification Institute of the quality of the program. It means that this program has met HR Certification Institute's criteria to be pre-approved for recertification credit.Related Course
Want to learn how to use Facebook? Get our Getting Started with Facebook: How To Create And Use A Business Page
course either on CD or OnDemand formats!